AustLit

Originally promoted in a prospectus dated 8 September 1854 by the Cooke brothers operating under the business name of Messrs. Francis Cooke and Co., General Merchants and Stock Owners, the Age was forty-eight hours from closure before the end of the year. This was avoided by compositors and other staff and supporters banding together to form a co-operative. This arrangement continued until 6 June 1856 when the chief editor Ebenezer Syme bought the paper at auction and became its sole proprietor. (In his biography of David Syme, Ambrose Pratt suggests that the Age was saved from an even earlier closure by its sympathetic coverage of the events at the Eureka Stockade.)

At Ebenezer Syme's death, his brother David Syme took control of the newspaper until his own death in 1908. David Syme left the Age to his wife and sons in trust.

The Leader continued the Melbourne Leader (1856-1862). In its early years, the Leader published some critical essays, but offered no book reviews or literary gossip. It is well-known, however, for the journalistic contributions of Marcus Clarke and other writers such as Henry Britton, Charles Pearson and James Smith. By 1895, the subtitle of the Leader had expanded to read, 'Weekly Journal of News, Politics, Agriculture, Sport, Mining, Science and Literature', indicating the variety of content offered to readers in three to four dozen pages.

Less than ten percent of the Leader was devoted to fiction and most of that was imported from English shilling monthlies. Foreign writers whose work appeared in the first fifty years include Charles Dickens, Edward Bulwer Lytton, M. E. Braddon, Wilkie Collins, Walter Besant, Thomas Hardy, H. Rider Haggard, Arthur Conan Doyle and Robert Louis Stevenson.

Very few colonial writers contributed fiction before 1900. Those that did included Mary Gaunt, David Falk, Ellerton Gay and Rosa Campbell Praed whose Miss Jacobsen's Chance (1886) was one of the few Australian serials that also appeared in book form.